Web Site Search Engine Optimization Assessment

Successful search engine optimization has more to do with a long-term commitment to content and community development than it does with the application of proper meta-tags or any of the other buzzwords afloat in the SEO business. Dotcomjungle's assessments go beyond the world of search engine optimization to give you information on your usability, navigation and many other aspects of your web site that can have tremendous effects on your sales conversions and profitability.

Our ability to assess your web site and detail the strategies and tactics that you should pursue will put you on a footing to compete with anyone in your industry and provide you with the over-arching understanding needed to maintain and improve your rankings long-term.

The Challenge

The challenge is to increase organic (free) search engine traffic to your web site and increase conversions of that traffic to sales.

The Solution

Dotcomjungle's SEO Site Assessment: We will dive deep into your html, layout, usability, keywords, content and systems management to get a broad understanding of how your web site works and how it is viewed by search engines. We will research your competition and compare your site, your keywords, your rankings and more to theirs. We will look at the competition in a number of keyword segments and reverse engineer their tactics to see why they are successful with the search engines. Then we will define for you a set of tactics and strategies to implement on your own site and in your daily pursuit of business that will raise your Google rankings for your keywords.

What You Get

1. Overview: Our opinion of your site from the broadest perspective.
2. Site Strength Indicator: A detailed view of the strength of your site based on raw data: Google page rank, Alexa incoming links, incoming links, deep link ratio, government and educational incoming links, cache date and more.
3. Design and Architecture Assessment: DCJ will inspect the quality of your html, the efficacy of your navigation, your internal link structure, cross-linking, crumbs and more.
4. Keyword Assessment: Your keywords on-site will affect the traffic you receive from Google. Our tools will look at your site from Google's perspective, and show you what keywords you are currently vying for. This can be one of the most surprising “Aha!” moments for clients as they make the connection between action (or lack thereof) and results.
5. Prioritized List: DCJ's Assessment provides you with a focuses list of recommendations, complete with a reasonable timeline for each priority. We understand that helping you create the process and long-term commitment is more important than overwhelming you with a to-do list. This prioritized list will be your most valuable asset in the on-going SEO/SEM success plan. Your DCJ Web Site Assessment will include recommendations on the following:

• Navigation and Architecture
• Link names
• Usability
• Incoming link strategies
• Content creation
• Content publishing
• HTML
• Keywords
• Design
• Yahoo directory submissions
• DMOZ (The Open Directory Project)
• Broken links
• Traffic analytics
• Crumbs
• Testimonials
• Third party validation service
• Pay Per Click Campaigns
• Strategic partnerships

Benefits

• Traffic: Implementation of DCJ's SEO/SEM strategies will drive traffic to your site.
• Awareness: You will learn the intricacies of SEO as is relevant to your own web site. Over time you will measure, test and measure again the results of your SEO strategies. You will define your traffic goals and better understand your competitors.
• Sales: Traffic benefits you when you convert it into a sale. Dotcomjungle will educate you regarding conversion elements, rates, and scenarios.

Cost

• $2995